
Soft Travel: Holiday expert reveals how to harness latest TikTok trend
A holiday should be a chance to break away from the daily grind, yet it’s easy to get caught up in chasing the Insta-perfect trip and attempting to check-off every tourist hotspot, before you have to return home.
Thankfully, savvy TikTok travellers are raving about a new way to holiday and it starts with slowing things down.
The ‘soft travel’ trend urges holidaymakers to take a breath, savour every moment, and delve into local culture.
It emerged from the #softlife lifestyle trend that’s racked up 228.9k posts and counting on Tik Tok.
Here Eurocamp's travel expert Karen Williams shares her top tips on how to banish stress by harnessing ‘soft travel’ techniques for your next getaway.
She says: “Soft travel encourages holidaymakers to travel more mindfully, and can ultimately help you get to know a place better, make memories, and build a stronger emotional bond to your holiday destinations.
“Not only that, but it can actually save you money, by getting more out of visiting lesser known places and learning which tourist traps to avoid.”

Immerse Yourself in Local Cultures
The point of this type of holiday is to really get to know a place, and with Eurocamp, there are plenty of countryside parcs that allow you to appreciate the local culture and traditions.
Take some time to visit your nearest small towns and villages. Tasting their local cuisine, browsing in their local shops and understanding their culture is what this trend is all about.
Le Val de Durance, Cadenet, Provence, France is the perfect parc to immerse yourself in French culture. Located just 3.1km from the picture-perfect town, Cadenet, there are plenty of local delicacies to try and a medieval castle with stunning views of the Durance river to explore.

Opt for ‘Soft Hiking’ or Cycling
Opting for a hiking or cycling holiday doesn’t mean you have to push yourself to your physical limits. By slowing down and taking in your surroundings, this option offers a much more enjoyable and relaxing holiday experience.
Eurocamp offers parcs in the French Alps, Austria and Switzerland for you to choose from, all with picturesque cycling and hiking routes nearby. Ditching the rental car allows you to discover multiple destinations but at your own pace too, by walking or cycling from town to town.
Jungfrau Campsite, Lauterbrunnen, Switzerland is surrounded by snow-capped mountains and perfectly positioned to visit gorgeous Swiss towns like Grindelwald and Interlaken, both around a one hour-cycle away from this Eurocamp parc.

Surround Yourself With Nature
Choosing a location near water offers many calming benefits and introduces a touch of ‘soft travel’ into your journey. With Eurocamp, there are multiple parcs located close to breathtaking rivers, lakes and beaches for you to explore.
Consider taking up canoeing on your travels. By exploring at a slower pace, canoeing allows you to connect with wildlife up close and experience natural landscapes in a much more intimate way.
Domaine de Soleil Plage, Sarlat, Dordogne, France is an ideal starting point for your canoeing adventure. Lying on the serene banks of the Dordogne, this parc grants direct access to the river - perfect for canoeing or even a wild swim.
ENDS
Notes to editors
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About Eurocamp
Eurocamp is the UK’s leading European outdoor family holiday specialist. Celebrating over 50 years of amazing getaways, Eurocamp offers over 400 exceptional parcs, each with its own unique personality, from easy-going and authentic campsites to lively, full-of-fun resorts. Each parc features spacious accommodation, fantastic facilities and activities, and plenty of dining options. And you'll find them in Europe’s most stunning locations. You can enjoy Eurocamp's award-winning holidays in France, Italy, Spain, Portugal, Austria, Slovenia, Croatia, Switzerland, Netherlands, Luxembourg and Germany.
Release date: 18th March 2024